Stable swarm financing in the music industry
The number of music projects that were also realized with crowdfunding in 2017 decreased slightly compared to 2016. However, the amount raised per project increased very slightly. These are some of the results of the latest Swiss study on crowdfunding.
According to the latest monitoring by Lucerne University of Applied Sciences and Arts, 241 projects were realized with crowdfunding in the "Music, concerts, music festivals" sector in 2017 (2016: 241). The average amount raised increased from 7577 to 7816 francs. An estimated 800 to 900 projects were successfully financed with crowdfunding in the cultural and creative industries in general. According to the study, this is a considerable figure. However, crowdfunding is often only part of the financing, especially in the cultural sector. Public funding measures are also very important.
Crowdfunding is now highly relevant in the cultural and creative industries. In total, an estimated CHF 9.5 to 10.5 million was raised through crowdfunding in this area last year (previous year: CHF 6.5 to 7 million). At CHF 4.1 million, the largest share of this went to the "Media, books, literature" category, followed by "Music, concerts, festivals" with CHF 1.8 million. The media sector is heavily influenced by the crowdfunding campaign for the magazine Republik, which accounted for a total of CHF 3.5 million.
